Digital Independence: Building Owned Influence Over Rented Reach
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Description
We explore how digital independence has become the new power in the creator economy. We discuss how ownership has evolved from land to websites to complete digital ecosystems, and why creators are increasingly asking critical questions about audience ownership, distribution control, and monetization. We highlight how the subscription economy has grown over 400% in the last decade and show that creators' own communities achieve dramatically higher retention than follower-only audiences. We challenge you to consider whether you're building rented reach or owned influence, and invite you to join us at virtuoVerse.com.
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